By Richard Pagliaro | Wednesday, August 20, 2025
Picture credit score: Gray Goose
Gray Goose is bringing the US Open celebration to Grand Central Terminal.
Celebrating its nineteenth 12 months because the official vodka of the US Open, Gray Goose will create a pop-up Final Serve bar inside iconic Grand Central Terminal for 3 days so followers taking the No. 7 prepare from Flushing Meadows can maintain the celebration pumping with the US Open signature Gray Goose Honey Deuce cocktail.
Followers heading again from watching a daytime or night match at Arthur Ashe Stadium can cease at The Final Serve Bar on the east aspect of the station’s Vanderbilt Corridor from Wednesday, August 27 by Friday, August 29.
Greater than 60 % of followers use mass transit to and from the USTA Billie Jean King Nationwide Tennis Heart through the 7-subway line and Lengthy Island Railroad (in accordance with the MTA), and lots of hundreds go by the historic prepare station, making a central hub for the joy the event brings to New York Metropolis.
Open from 5-8 pm and 10 pm-1 am every day, the Final Serve Bar will serve complimentary, on-trend “tiny ‘tini” sample-sized Gray Goose Honey Deuce and Espresso Martini cocktails for hustling commuters and late-night crowds seeking to pause and make time wait.
Gray Goose has additionally teamed up with tennis star Frances Tiafoe for the second 12 months to advertise the French vodka and its Final Serve bar.
“The sensation on the US Open is electrical—the crowds, the eagerness, the model. It’s an vitality not like another Grand Slams event and one that might solely come from New York Metropolis, and I’m excited to maintain it going with Gray Goose once more this 12 months,” mentioned Tiafoe. “The Gray Goose Honey Deuce cocktail has grow to be an emblem of that joyful spirit. It’s a part of the tradition, the look, and the celebration of the event.”
When you’ve visited the US Open lately, then you understand followers are a thirsty bunch. Greater than 556,000 Honey Deuce servings have been offered on the 2024 event by the USTA— a 23.5% enhance over 12 months prior — leading to a record-setting $12.8 million in gross sales.
